European Union – Trade marks. The First Board of Appeal of the European Union Intellectual Property Office had been right to find that the sign 'QD', sought to be registered by LG Electronics, Inc. was descriptive of the characteristics of the goods which it designated and it, therefore, fell under the prohibition set out in art 7(1)(c) of Regulation (EC) No 207/2009. The General Court of the European Union so held in dismissing LG's appeal against the Board's decision.