Guccio Gucci SpA v European Union Intellectual Property Office

European Union – Trade marks. The General Court of the European Union dismissed the action by Guccio Gucci SpA against a decision of the Fourth Board of Appeal of the European Union Intellectual Property Office relating to opposition proceedings between Guccio Gucci and Guess? IP Holder, concerning the application by the latter for registration of a figurative sign in black and white consisting of four interlocking capital letter G's.

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